About Us
As a parent, you always want your baby to look their best. You want to ensure they have the best quality clothes you can afford. However, did you know that babies can outgrow seven clothing sizes in two years? With these statistics, dressing your toddler can seem like the most expensive job in the world? One moment you have bought your baby a new shirt, and before the shirt even fades, they have already outgrown it. And what is worse is that you require more new clothes to fit your toddler’s new size, since your baby cannot wear their older clothes anymore.
This is what inspired us to start our company in the first place. Seeing how much parents had to spend buying new baby clothes while most had no place to take the older baby clothes. We thought of a way to help parents get a win-win situation out of their toddler growing a size.
The fact is our fashion industry is not very healthy for the environment, particularly with the prevalence of fast fashion. Fast fashion is responsible for over 20 billion pounds of quality clothing ending up in landfills each year. Children’s clothing is responsible for a massive chunk of these worn clothes.
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Parents choosing to swap their toddler’s clothes rather than buying new ones is an excellent step in the right direction towards reducing the number of baby clothes that end up in landfills each year.
Mission
We are a company that takes in and swaps quality pre-loved baby clothes.
Thus, we have made it our mission to create a platform where parents can get rid of clothes they no longer need while also finding new apparel to fit their children's current size.
Our mission was to help parents declutter while promoting a culture of re-using.
Vision
A massive chunk of the fashion industry is unfortunately unsustainable.
We wish to inspire parents on the fact that re-used clothes are just as good as new clothes, if not better.
This way, we get to do our part in helping prevent climate change. Furthermore, parents using gently-loved baby clothes can instil a culture of re-use in their toddlers at a young age while also saving themselves some money.
